One prioritizes convenience and personalization. The other puts privacy first. Which one should you use? We help you decide. I've been testing PC and mobile software for more than 20 years, focusing ...

Last year’s top US search trends included the election, Donald Trump, the New York Times puzzle “Connections,” the New York Yankees and then-Vice President Kamala Harris, according to Google.

AI is changing the way we search — and transforming the practice of search engine optimization. Brands want to ensure they're visible in AI searches and that they're accurately represented. Experts ...

Search engines have evolved significantly from basic keyword matching to intelligent systems leveraging artificial intelligence (AI). This transformation prompts an important question: when it comes ...

Forbes contributors publish independent expert analyses and insights. TerDawn DeBoe covers small business AI strategy and ROI measurement. Customers are no longer merely entering keywords into a ...

Google’s (GOOG) (GOOGL) new AI search tool to build a comprehensive travel itinerary is weighing on travel-related stocks with shares of Expedia (EXPE), Booking Holdings (BKNG), and Tripadvisor (TRIP) ...

ETH Zurich scientists have created “MetaGraph,” a revolutionary DNA search engine that functions like Google for genetic data. By compressing global genomic datasets by a factor of 300, it allows ...

Every year, Search Engine Land is delighted to celebrate the best of search marketing by rewarding the agencies, in-house teams, and individuals worldwide for delivering exceptional results. Today, ...

Brave Software, the creator of the privacy-focused web browser and search engine, has introduced a new subsystem called Ask Brave that unifies search and AI chat into a single interface. Ask Brave is ...

The new Search API is the latest in a series of rollouts as Perplexity angles to position itself as a leader in the nascent AI-powered search engine space. AI-powered search capabilities are ...

Google has avoided the worst-case scenario of being forced to sell off its Chrome browser, but legal experts say the court’s remedies to the Justice Department’s ...

Apple plans to launch an AI search engine, reportedly. The AI search experience would power the Siri voice assistant. The expected launch is in the spring as part of the Siri overhaul. Though Apple ...