The future of customer targeting isn't about knowing more—it's about acting faster and smarter on what you already know.

AI-powered data intelligence is reshaping financial services, enabling smarter advisor targeting, compliant outreach, and growth.

If you've been paying attention to the local martech (marketing technology) scene, you've probably noticed a pattern: ...

From boardrooms to back offices, South African companies are moving beyond AI hype and into execution, writes SAP's.

In 2026, AI will redefine cyber conflict. It’s already embedded in criminal toolkits and, alongside machine learning, it will standardise attack and defence tactics according to Kinetic IT, one of ...

Data-driven advertising bridges this gap by transforming insights into real-time action. It allows brands to target the right audience, deliver relevant messaging, and adjust campaigns instantly based ...

The Fine and Specialty Chemicals Market is entering a transformative phase of high-value innovation and application-specific customization, underpinned by specialty chemicals’ critical role as ...

The growth of the Property Management and Real Estate Software Market is primarily driven by rapid digitalization across the real estate sector, increasing adoption of cloud-based platforms, and the ...

In using AI with customers, organizations face a challenge in getting them to trust it. They must balance explaining to ...

Modern CX depends less on where data lives and more on how signals, AI, and governance come together at decision time.

Dashboards show what happened, copilots guess why; teams need multi-agent AI analysts that actually explain problems and tell ...

VWO and AB Tasty agreed on Jan. 20 to combine into a single digital experience optimization platform. The deal aims to create an entity with more than $100 million in annual revenue and over 4,000 ...