Breaking Into The Black Box: Unlocking Meta’s Product-Level Ad Data

Brands can challenge Meta’s automation by surfacing product-level trends, aligning them with purchase behavior, and ...

AI Is Doing To SDRs What Marketo Did To Demand Gen

Tier 2. Orchestration (Top 20%): Just as Marketo created the "marketing ops" role, AI SDRs need handlers. These SDRs will ...