With the cost of acquiring new app installs skyrocketing, keeping users engaged who have already installed is critical for maximizing acquisition spend and customer lifetime value. Urban Airship’s ...

Zehra Cataltepe is the CEO of TAZI.AI, an adaptive, explainable AI and GenAI platform for business users. She has 100+ AI papers & patents. As of 2022, financial institutions have, on average, a 3.65% ...

Predictive analytics transforms your historical marketing data into powerful insights about what will happen next: whether that's identifying which customers are likely to make a purchase, identifying ...

The ability to anticipate what comes next has long been a competitive advantage -- one that's increasingly within reach for developers and organizations alike, thanks to modern cloud-based machine ...