Yahoo

Cereal Drip: Kristopher Kites Turns Breakfast Nostalgia Into Hip-Hop Bling

What has always been “follow your nose” is now transitioning into “follow your ears” for a new campaign that celebrates Kellogg’s Froot Loops deep roots in hip-hop culture, having been name-dropped in ...
Wall Street Journal

Ferrero Strikes Roughly $3 Billion Deal for Maker of Froot Loops, Frosted Flakes

The Italian candy maker behind Ferrero Rocher and Nutella struck a roughly $3 billion deal to buy the breakfast-cereal conglomerate WK Kellogg, in a bid to bolster its business in North America.
Morningstar

Cereal in Culture: Froot Loops Taps Jeweler Kristopher Kites to Design One-of-a-Kind Wearable Art Inspired by Iconic Hip-Hop Lyrics

BATTLE CREEK, Mich., Nov. 10, 2025 /PRNewswire/ -- Did you know Kellogg's® Froot Loops® has been name-dropped in more than 1,000 hip-hop tracks across generations1? To celebrate hip-hop's creative ...
CNN

Shares of Froot Loops cereal maker soar 50% after reports of Ferrero acquisition

Shares of WK Kellogg, the cereal maker behind Froot Loops and Frosted Flakes, skyrocketed as high as 50% after the Wall Street Journal reported Wednesday that Ferrero was nearing acquiring the company ...
AZ Central

Some Froot Loops in Arizona could lose their artificial dyes. But how will they taste?

Arizona will ban certain synthetic food dyes, including Red No. 40, in public schools starting in the 2026-27 school year. This follows a national trend supported by Health and Human Services ...