Uber will now allow women riders to request women drivers in select U.S. cities. Women drivers can also opt in to only accept trips from women riders. The feature is launching as a pilot in Los ...

SAN FRANCISCO — Uber announced Wednesday that it will launch a pilot program to pair women drivers and passengers. Called "Women Preferences," the pilot is based on feedback from female riders and ...

Uber is launching a new feature aimed at making women feel safer while using the ride-sharing service, the company shared this week. The initiative called the Women’s Preferences program, which pairs ...

COMPANY ABOUT THE PLANS. WHEN I GO FROM DAVIS, I COME TO SACRAMENTO. MOST DAYS YOU’LL FIND HEATHER FLORIN BEHIND THE WHEEL OF HER CAR. SHE’S BEEN A RIDESHARE DRIVER FOR MORE THAN A DECADE, AND TOLD US ...