Summary of the marketing challenge, methodology, insight discovered, creative execution and business impact. The COVID pandemic was devastating for young people. Many started vaping to help cope with ...
Depression Awareness Month (October) began in the 1990s to increase public recognition of one of the most common mental health disorders. Nearly four decades have passed, and we still have a lot to ...
How do you convince young people that vaping, rather than relieving their stress, can actually exacerbate such conditions as anxiety, depression and sleeplessness? How about an animated vape device -- ...